U.S. Travel Association’s IPW is the leading international inbound travel trade show, driving $4.7 billion in future travel to the United States.
It is a national showcase of America, where U.S. travel exhibitors connect with travel buyers and media from more than 70 countries to promote their product, negotiate future business and build relationships. IPW secures America’s position as a foremost global travel destination by increasing international visitation and showing the world the best of what the U.S. has to offer.
The event is designed to help you make informed marketing decisions, meet face-to-face with thousands of international travel buyers and media, and champion travel's impact on the steps of City Hall and in the Halls of Congress.
About Brand USA:
As the premier sponsor of IPW, Brand USA looks forward to welcoming travel professionals around the globe to IPW. As the nation’s destination marketing organization, Brand USA inspires people worldwide to experience the United States’ diverse destinations and attractions.
Brand USA works in close partnership with the travel industry to maximize the economic and social benefits of travel. These benefits include creating jobs essential to the economy and fostering understanding between people and cultures. According to a study done by Oxford Economics, over a two-year period Brand USA's marketing initiatives have helped bring more than 2 million incremental visitors to the USA, benefitting the U.S. economy with nearly $15 billion in business sales; nearly $2 billion in federal, state and local taxes; and supporting, on average, 50,000 incremental jobs per year.
Source: Event Website
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