The Association for Applied Psychophysiology and Biofeedback (AAPB) was founded in 1969 as the Biofeedback Research Society. The goals of the association are to promote a scientific understanding of biofeedback and advance the methods used in practice and application. AAPB is a non-profit organization as defined in Section 501(c)(6) of the Internal Revenue Service Code.

It is the mission of AAPB to promote and represent the science and practice of self-regulation to enhance health and performance. It is the association’s vision to integrate self-regulation into everyday life.

AAPB's works to advance the development, dissemination and utilization of knowledge about applied psychophysiology and biofeedback to improve health and the quality of life through research, education and practice.