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Oct 2018
Oct 2018


JW Marriott Phoenix Desert Ridge Resort 5350 East Marriot Drive Phoenix , Arizona 85054
Tel: (480) 293-5000
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ELFA 57th Annual Convention - Equipment Leasing and Finance Association






Event Overview:

ELFA provides multiple opportunities for the equipment leasing and finance community to network and learn via a variety of channels, including face-to-face conferences and workshops and web-based programs. Our goal is to help the ELFA membership ensure the competency of key personnel. Continuing Education Credits are available for many of our offerings.

Exhibitor Information:

This is the event of the year for the equipment leasing & finance industry. High-powered keynote speakers, excellent quality breakout sessions and unparalleled networking opportunities make this the biggest event of the year for lessors. In fact, many service providers choose the Convention to unveil new products and services. It is the most high-profile marketing opportunity in the equipment leasing & finance industry!

Who Attends:
Only a veritable Who's Who of equipment leasing & finance company executives. These are the movers and shakers: more than a thousand CEOs, COOs, Presidents and VPs from the most important equipment leasing & finance companies in America and across the world.

About ELFA:

The Equipment Leasing and Finance Association is the trade association representing financial services companies and manufacturers in the $1 trillion U.S. equipment finance sector.

Attendees - Event Information and Registration

Keynote Speakers

Linda Bernardi

Technologist, Innovation Provocateur & Former IBM CIO and Watson Co-Lead

Linda Bernardi, a former co-lead on the Watson team at IBM, shares her passion for enabling disruption and bringing critical innovation and technologies into companies around the world.

A leading technologist, entrepreneur, and disruptive thinker, Linda is widely regarded for helping transform the IoT and big data analytics landscape. As the former chief innovation officer at IBM for IoT and Cloud, her focus was integrating Watson’s cognitive capabilities into the IoT and new product offerings, enabling IBM’s Fortune 100 customers to introduce IoT, AI, and cognitive capabilities into their operations and thrive in the hyper-connected world.

She is also the former EVP, chief product and strategy officer at Element AI, where she was responsible for product development, strategy, architecture, academic, research, and innovation programs. As co-author of “The Inversion Factor” – a 2018 Axiom Business Book Award winner – she discusses the mindset shift in enterprises from a product-first to needs-first mentality and provides a blueprint for businesses making the transition to inversion.

Dr. Larry J. Sabato

Election Analyst and Best-Selling Author, Founder and Director of the U.Va. Center for Politics

Dr. Larry Sabato is a New York Times bestselling author, recipient of three Emmy awards, and one of the nation’s most respected political analysts. He is the professor of politics at the University of Virginia and the founder and director of the U.Va. Center for Politics.

He is the author of the recent book TRUMPED: The 2016 Election That Broke All the Rules, which explores the 2016 election and its shocking outcome. Dr. Sabato is the author or editor of two dozen books on American politics and appears multiple times per week on national and international news including FOX, CNN, MSNBC, and CNN International. A Rhodes Scholar, Dr. Sabato has taught over 20,000 students in his 40-year-career, and the University of Virginia has given him its highest honor, The Thomas Jefferson Award. Dr. Sabato provides expert knowledge of what is coming down the pike politically, prepares audiences for the changing of the guard in Washington and across the nation, and showcases how politics and the American voting psyche come together to produce our nation’s next batch of leaders.

Professor Sabato heads up Sabato’s Crystal Ball, which has won numerous awards. The Pew Charitable Trust recognized the Crystal Ball as the #1 leader in the field of political prediction, and The Daily Beast designated it as one of the top political sites on the web.

Mark Zandi

Chief Economist and Cofounder of Moody’s Analytics

Mark M. Zandi is chief economist of Moody’s Analytics, where he directs economic research. Moody’s Analytics, a subsidiary of Moody’s Corp., is a leading provider of economic research, data and analytical tools. Dr. Zandi is a co-founder of, which Moody’s purchased in 2005.

Dr. Zandi’s broad research interests encompass macroeconomics, financial markets and public policy. His recent research has focused on foreclosure mitigation policy and the determinants of mortgage foreclosure and personal bankruptcy; he has analyzed the economic impact of various tax and government spending policies and assessed the appropriate monetary policy response to bubbles in asset markets.

A trusted adviser to policymakers and an influential source of economic analysis for businesses, journalists and the public, Dr. Zandi frequently testifies before Congress on topics including the economic outlook, the nation’s daunting fiscal challenges, the merits of fiscal stimulus, financial regulatory reform, and foreclosure mitigation.

Dr. Zandi conducts regular briefings on the economy for corporate boards, trade associations, and policymakers at all levels. He is often quoted in national and global publications and interviewed by major news media outlets, and is a frequent guest on CNBC, NPR, CNN, Meet the Press, and various other national networks and news programs.

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